Privacy Policy

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Privacy Policy

Privacy Policy for Amanda Matilda Photography

Effective Date: 01/01/2025
Last Updated: 11/24/2025

Introduction
At Amanda Matilda Photography ("we," "us," or "our"), we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website [yourdomain.com] or use our services.
By using our website, you consent to the data practices described in this policy.

Information We Collect
We collect information that you provide directly to us and information that is automatically collected when you visit our website.

Personal Information You Provide
We may collect the following types of personal information when you:
Fill out contact forms
Sign up for our email newsletter
Book photography services
Download resources or guides
Create an account on our site

This information may include:
  • Name
  • Email address
  • Phone number
  • Mailing address
  • Wedding/elopement date and location
  • Payment information (processed securely through third-party payment processors)
  • Any other information you choose to provide

Information Automatically Collected
When you visit our website, we automatically collect certain information about your device and how you interact with our site:

  • Log Data: IP address, browser type, operating system, pages visited, time spent on pages, referring website
  • Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to track activity on our website and store certain information

How We Use Google Analytics
We use Google Analytics, a web analytics service provided by Google, Inc. ("Google"), to help us understand how visitors use our website and to improve our services.

What Google Analytics Collects:
  • How you arrived at our site
  • Which pages you visit and how long you stay
  • Your approximate geographic location
  • Your device and browser information
  • Your IP address (anonymized)

How This Information Is Used:

We use this data to:
  • Understand which content is most valuable to our visitors
  • Improve our website design and functionality
  • Track the effectiveness of our marketing efforts
  • Optimize user experience

Data Sharing:
Google Analytics processes this data on our behalf. Google may use this information to evaluate your use of the website, compile reports on website activity for us, and provide other services relating to website activity and internet usage.

Your Choices - You can opt out of Google Analytics tracking by:

  • Installing the Google Analytics Opt-out Browser Add-on
  • Adjusting your browser settings to refuse cookies

For more information on how Google uses data, visit: How Google uses information from sites or apps that use our services

Cookies and Tracking Technologies
Our website uses cookies to enhance your browsing experience. Cookies are small text files stored on your device that help us remember your preferences and understand how you use our site.

Types of Cookies We Use:

  • Essential Cookies: Necessary for the website to function properly
  • Analytics Cookies: Help us understand how visitors interact with our website (e.g., Google Analytics)
  • Preference Cookies: Remember your settings and preferences

Managing Cookies:
Most web browsers allow you to control cookies through their settings. You can typically:
  • View what cookies are stored
  • Delete some or all cookies
  • Block cookies from being set
  • Set preferences for certain websites

Note that disabling cookies may affect your experience on our website and prevent you from using certain features.

How We Use Your Information

We use the information we collect for the following purposes:

  • Provide Services: To deliver photography services, respond to inquiries, and fulfill bookings
  • Communication: To send you updates, newsletters, and marketing communications (with your consent)
  • Improve Our Website: To analyze website usage and improve functionality, content, and user experience
  • Business Operations: To process payments, maintain records, and conduct our business
  • Legal Compliance: To comply with legal obligations and protect our rights

How We Share Your Information

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

Service Providers:
We may share your information with trusted third-party service providers who assist us in operating our website and conducting our business, including:

Google Analytics: For website analytics (as described above)
Email Marketing Services: Such as Flodesk for sending newsletters (when you give us permission)
Payment Processors: Such as [Stripe, PayPal, etc.] for processing transactions (when you purchase something here)

These service providers are contractually obligated to keep your information confidential and use it only for the purposes we specify.

Legal Requirements:
We may disclose your information if required by law, court order, or government regulation, or if we believe disclosure is necessary to:

  • Comply with legal obligations
  • Protect our rights or property
  • Prevent fraud or illegal activity
  • Protect the safety of our users or the public

Business Transfers:
If our business is sold, merged, or acquired, your information may be transferred as part of that transaction.

Third-Party Links
Our website may contain links to third-party websites, including social media platforms, vendor sites, and resource links. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

Do Not Track Signals
Currently, our website does not respond to "Do Not Track" (DNT) browser signals. However, you can manage cookies and tracking through your browser settings as described above.

Data Security
We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, alteration, or disclosure. However, no internet transmission or electronic storage method is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

Security Measures We Use:

  • Secure Socket Layer (SSL) encryption for data transmission
  • Secure password protection for user accounts (where applicable)
  • Restricted access to personal information
  • Regular security assessments

Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

Typical Retention Periods:
  • Contact form submissions: 2 years after last contact
  • Client records: 7 years for tax and legal purposes
  • Newsletter subscribers: Until you unsubscribe
  • Website analytics data: As determined by Google Analytics settings (typically 26 months)

Your Rights and Choices
Depending on your location, you may have certain rights regarding your personal information:

Access and Correction:
You may request access to the personal information we hold about you and request corrections if it is inaccurate or incomplete.

Deletion:
You may request that we delete your personal information, subject to certain exceptions (e.g., legal obligations).

Opt-Out:
  • Email Marketing: You can unsubscribe from our marketing emails by clicking the "unsubscribe" link in any email or contacting us directly
  • Google Analytics: Use the Google Analytics opt-out browser add-on
  • Cookies: Adjust your browser settings to refuse cookies

Data Portability:
You may request a copy of your personal information in a commonly used format (if applicable under your jurisdiction's laws).

To exercise any of these rights, please contact us using the information provided below.

California Privacy Rights
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) and the California Online Privacy Protection Act (CalOPPA), including:

  • The right to know what personal information we collect about you
  • The right to request deletion of your personal information
  • The right to opt-out of the sale of your personal information (Note: We do not sell personal information)
  • The right to non-discrimination for exercising your privacy rights

We do not sell personal information to third parties.

Children's Privacy
Our website and services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe we have collected information from a child under 13, please contact us immediately, and we will take steps to delete such information.

Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will:

  • Update the "Last Updated" date at the top of this policy
  • Notify you by email (if you have provided your email address)
  • Post a prominent notice on our website

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

International Users
Our website is operated in the United States. If you are accessing our website from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States, where our servers are located and our central database is operated. By using our website, you consent to the transfer of your information to the United States.

Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Amanda Matilda Photography
Email: info@amandamatildaphotography.com
We will respond to your inquiry within a reasonable timeframe.

Consent
By using our website, you acknowledge that you have read and understood this Privacy Policy and consent to the collection, use, and disclosure of your information as described herein.